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Pro ICA dealer benefits

Discover our offers and services for ICA dealers

ICA dealer benefits

As an ICA dealer, you benefit from a range of advantages that enable you to offer your customers differentiating products and services:

– engraving with pointer and micro-percussion engraving solution (Speed Marking),
– bike marking,
– theft insurance and affinity products (buy-back assistance with customer loyalty),
– and complementary insurance for your motorcycle customers.

Why become an ICA dealer?

As a subsidiary of the Auvray High Security group, ICA provides you with innovative and recognized solutions in the field of two-wheeler and bicycle security. When you join our network, you’ll benefit from a complete range of services and numerous advantages to help you develop your business.

ICA benefits from Auvray’s credibility and expertise in the field of locks, marking and security for two-wheelers, reinforcing the confidence of your customers.

Certification & approvals
Our solutions comply with official standards and files:
– ARGOS file for motorcycles
– Single national file for bicycles

These guarantees enable us to offer products and services that are easily accepted by insurers and comply with legal requirements.

Speed Marking tooling
We give you access to specialized machines, technical support and training for your teams, to achieve fast, reliable and aesthetic engraving.

Marketing & communication support
Benefit from visual aids, point-of-sale displays, product literature and sales pitches to promote your services and convince your customers more easily.

Advantageous economic conditions
Thanks to ICA, you can offer your customers attractive offers such as a buy-back bonus of up to €500 in the event of bike theft, valid only if the replacement is carried out in your store. A real lever for loyalty and repeat purchases.

Development of the average basket
By offering our solutions (engraving, complementary insurance, affinity services), you increase the value of each transaction and create cross-selling opportunities:
– Anti-theft + Marking
– Marking + Insurance
– Complete Security + Affinity Pack

Our partners: a complete ecosystem
for cycle professionals

To meet the challenges of traceability, safety and operational efficiency, ICA relies on a network of strategic partners. Together, we create value for bicycle professionals: workshops, distributors, brands and insurers.

APIC - Guaranteeing traceability and regulatory compliance

APIC (Association de Promotion et d’Identification des Cycles) is the official body responsible for the Fichier National Unique des Cycles Identifiés (FNUCI).

➤ Legal conformity guaranteed: since the LOM law, all new or used bikes sold in stores must be identified. APIC enables professionals to meet this obligation without friction.

➤ Added customer value: by registering bicycles with FNUCI, dealers can offer their customers peace of mind in the event of loss or theft.

➤ Reliability and trust: APIC secures data and facilitates cooperation with law enforcement agencies, reinforcing professionals’ credibility with their customers.

Argos - Expert in security and theft prevention

A recognized specialist in risk prevention and management, Argos develops practical solutions to combat theft and handling of stolen goods.

➤ Enhanced value proposition: offering customers a bike tagged and linked to Argos means better protection and a greater chance of recovery in the event of theft.

➤ Partnering with insurers: by integrating Argos systems, cycle professionals can access privileged partnerships with insurance companies.

➤ Competitive differentiation: stores equipped with an Argos security process offer a real commercial advantage, reassuring increasingly demanding customers.

Shifter - Management software connected to UNFCI

With over 700 workshops and stores already equipped, Shifter is the benchmark software for bicycle professionals.

➤ Immediate time savings: all engraving information entered during invoicing is automatically transmitted to APIC. No more double entries = up to 10 minutes saved per file.

➤ Centralized management: invoicing, cash register, inventory, workshop planning, accounting exports (CEGID, SAGE, EBP…), everything in a single tool.

➤ Business booster: the connection to suppliers and online appointment booking via trouver-un-réparateur.fr increase the visibility and commercial efficiency of workshops.

G8 - Management software for cycle professionals

A recognized player in the world of specialized retail, G8 supports bike stores, workshops and networks in the day-to-day management of their business with a robust, scalable software solution.

➤ Strategic partner: G8 centralizes sales management, workshop follow-up, customer relations and inventory. By integrating it into their business, professionals have a single tool for managing their entire store or network.

➤ BtoB support: designed for dealerships, boutiques and workshops, G8 meets the needs of distributors and store networks: sales management, quotations, workshop schedules, customer reservations and supplier interfacing.

➤ Long-term reliability: relying on G8 means benefiting from a tried-and-tested solution, used in hundreds of sales outlets, that continually evolves with the needs of the sector, and that guarantees support (training, support, updates).

Yuzer - The digital platform for professionals and their customers

Yuzer is an innovative digital solution that streamlines relations between workshops, repairers and cyclists.

➤ Simplifying the customer journey: appointment booking, repair tracking and centralized communication enhance the user experience.

➤ Increased visibility: by being listed on the platform, workshops and stores reach new customers and strengthen their local presence.

➤ Loyalty and data: thanks to tracking and maintenance tools, Yuzer enables professionals to keep in touch with their customers, anticipate their needs and generate re-purchases.
Thanks to these 5 partners – APIC, Argos, Shifter, G8 and Yuzer – ICA bike offers professionals a complete ecosystem combining safety, compliance, operational efficiency and business development.